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El Jimador’s ‘Your Shot at $1 Million’ Program Ends with Four Blocked Penalty Shots by Tim Howard Plus One Lucky $20,000 Winner

New Jersey Center for Tourette Syndrome Awarded $105,000 during Event Finale

LOUISVILLE, KY (October 14, 2015) – One skilled fan’s life became $20,000 richer when el Jimador Tequila “Your Shot at $1 Million” program awarded Bryce Pigott, from Gilbert, Arizona, the prize after he successfully kicked a penalty shot against U.S. National and Everton goalkeeper, Tim Howard. Five sweepstakes winners were given a once-in-a-lifetime opportunity to take a penalty shot against Howard, and then a shot for the chance to win $1 million dollars. Tim Howard’s charity partner the New Jersey Center for Tourette Syndrome, prevailed as the ultimate winner collecting $105,000 in funds raised for the organization.

Randomly selected from more than 100,000 entries for the ”Your Shot at $1 Million Dollars” program, the other four sweepstakes winners included Andy Acton of Rochester, NY, Dana Elaine of Philadelphia, PA, Matt Gold of Denver, CO and Alex Varela of Dallas, TX. They were all flown to New York along with a guest and had an opportunity to meet Tim Howard, attend the U.S. vs. Costa Rica game on Oct. 13, and enjoy some of New York’s hot spots, courtesy of el Jimador Tequila.

“Since becoming an active soccer sponsor, we’ve been committed to offering adult consumers once-in-a-lifetime experiences that go beyond soccer matches and bring fans closer to their favorite players,” said Ed Carias, Senior Brand Manager, el Jimador. “‘Your Shot’ has been one of the most successful programs to date and we could not have had a better partner than Tim Howard who is as passionate about his craft, as we are about making quality tequila.”

The New Jersey Center for Tourette Syndrome, where Howard serves on the board, received funds raised throughout the program by adult consumers who used #KICK.TS hashtag in their social media posts as well as $20,000 awarded for each shot blocked by Howard totaling $105,000.

”What a beautiful day for a shoot out here in New York City. Congrats to Bryce for an excellent shot,” exclaims Tim Howard. “And, we have another winner today-The New Jersey Center for Tourette Syndrome. And, thanks to el Jimador for a wonderful partnership.”

To speak with a brand representative regarding the contest or el Jimador, please contact Havas FORMULATIN at casaherradura@formulatin.com.

About el Jimador Tequila
From Casa Herradura, established in 1870, el Jimador is a premium, authentic 100 percent agave tequila that
captures the spirit of real tequila. The name el Jimador honors the men who harvest the locally grown agave
with great pride and care. Since its introduction in 1994, el Jimador has become the No. 1 selling 100 percent
agave tequila in Mexico*. el Jimador is the official sponsor of the annual U.S. Tour of the Mexican National
Team and MLS teams including the Houston Dynamo, FC Dallas, Seattle Sounders and Portland Timbers.
To learn more about el Jimador, visit www.eijimador.com.